About the job
Are you a creative and talented Social Media Manager seeking an exciting opportunity to make a significant impact? Join our dynamic marketing agency and play a vital role in extending our marketing services, primarily social media management, to our diverse network of partners, including schools and community centers. As a Social Media Specialist, you will have the unique opportunity to shape our online presence and engagement across various platforms, including Instagram, Facebook, and LinkedIn. Showcase your exceptional skills in in-app editing, Photoshop, Figma, and Canva, while crafting compelling content that drives brand success.
Social Media Strategy and Content Management:
Develop and execute comprehensive social media strategies across platforms, including Instagram, Facebook, and LinkedIn.
Plan and schedule content, ensuring consistent brand messaging and visual aesthetics.
Visual Content Creation:
Leverage your creative flair to design eye-catching graphics, visuals, and videos using in-app editing tools, Photoshop, Figma, and Canva.
Craft engaging copy that resonates with our target audience, driving brand awareness and customer engagement.
Community Engagement and Social Listening:
Proactively engage with our online community, respond to comments and messages, and foster meaningful connections with followers.
Monitor social media channels for trends, conversations, and opportunities to join relevant discussions.
Analytics and Optimization:
Utilize social media analytics tools to track performance metrics and analyze data insights.
Continuously optimize strategies based on data-driven findings to maximize reach and impact.
Collaboration and Campaign Integration:
Collaborate with the marketing team to align social media efforts with broader marketing campaigns.
Conceptualize and execute social media campaigns that align with our brand objectives and boost campaign effectiveness.
Trend Awareness and Innovation:
Stay abreast of social media trends, tools, and best practices.
Implement innovative approaches to engage our audience and maintain a competitive edge.
Brand Voice and Consistency:
Ensure consistent brand voice and messaging across all social media channels, reflecting our company values and mission.
Proven experience as a Social Media Manager or similar role, with a portfolio showcasing successful social media campaigns and content creation.
Proficiency in in-app editing tools, Adobe Photoshop, Figma, and Canva.
Exceptional writing and communication skills with a keen eye for detail.
Strong understanding of social media analytics and the ability to use data to inform strategy.
Ability to work in a fast-paced environment, managing multiple projects and deadlines effectively.
A passion for creativity and innovation, with a strong sense of brand aesthetics.
Bachelor’s degree in Marketing, Communication, or a related field is preferred but not mandatory.