About the job
Role Title & Location:
Senior Performance Executive, Dubai
This role will be reporting to: Performance Manager and Performance Lead
As senior performance executive, you will be responsible for supporting with Social and Paid Search campaign management. You will be participating in the strategy, planning, implementation, and reporting of across the agencys accounts. You will provide support to the extended local performance and ad operations team working to develop the operational capabilities within the agency.
Responsible for managing the operations and trafficking of digital campaigns including biddable media.
Manage end to end campaign operations and technical implementation including tag management, tracking architecture.
Ad trafficking, inventory management, QA creative tags and sending screenshots to clients.
Tracking reports (DFA, MediaMind), and campaign optimizations.
Post-campaign process tracking, management, IO reconciliation, and final reports and work with the billing department.
Projects manage the implementation of all custom ad campaigns.
Effectively communicate with client campaign owners to secure advertising assets, troubleshoot issues and optimize campaigns.
Manage relationships publisher ops teams for QA and trafficking for media executions.
Manage media owner specs and keep up to date with new advertising technologies.
Ensuring delivery of performance targets for clients.
Delivery and analysis of weekly performance reports.
Oversee and develop campaign analysis and provide clients with strategic recommendations.
Develop and update monthly media plans for pacing.
Attend weekly status and monthly status meetings.
Analyse engagement metrics to optimize campaign performance.
Creating measurement framework for set KPIs
Creation and optimization of paid social campaigns.
Reporting and analysis of paid media and audience analysis.
Required skills / experience:
Minimum of 2-3 years of experience in a media performance role.
Strong knowledge across all platforms (Google, Facebook/Instagram, Google Analytics, Snapchat, Tiktok and Twitter ads are essential for this role.
Solid knowledge and experience in Paid Social and Paid Search.
A real team player.
Ability to take responsibility for own work; to make sure that others deliver in support of you if required.
Quick to learn, and keen to develop.
Attention to detail.
Ability to fit into the character of the company whilst still bringing individuality.