Digital Marketing Specialist (FT) Full Time

About the job
Job Description

JOB TITLE : DIGITAL MARKETING SPECIALIST

Responsibilities

Job summary / Objective:

Assist in the formulation of strategies to build a lasting digital connection with consumers.
Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, TikTok, Snapchat, LinkedIn, and other social platforms etc.)
Launch optimized online adverts through Google AdWords, Meta Ads, YouTube Ads, LinkedIn Ads, Snapchat Ads, TikTok Ads and other marketing channels etc. to increase brand awareness and generate quality enquiries for our programs.
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels.
Provide creative ideas for content marketing and update website.
Collaborate with designers to improve user experience.
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
Acquire insight in online marketing trends and keep strategies up to date.
Maintain partnerships with media agencies and vendors.
Planning and monitoring the ongoing company presence on social media.
Have worked within platforms including Google Adwords, Google Analytics, Google Tag Manager, Bing Ads, Facebook Business Manager, Instagram Ads, LinkedIn Ads

Requirements And Skills

Proven 3-5 yrs of experience as Digital Marketing Specialist or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with social media platforms, Google AdWords, email campaigns and SEO/SEM for Push & Pull Marketing Strategies
Perfect knowledge of web analytics tools (e.g., Google Analytics, SEM Rush, Ashref, Net Insight, Web Trends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking for ATL and BTL Marketing
Excellent communication and interpersonal skills
BSc/BBA/BA in marketing or relevant field

Job Type: Full-time

Only Applicants in UAE can Apply.

Salary: AED3,000.00 – AED5,000.00 per month

Ability To Commute/relocate

Dubai – Al Qusais 2: Reliably commute or planning to relocate before starting work

(Required)

Experience

DIGITAL MARKETING SPECIALIST : 3 – 5 years (Required)

Ability To Commute/relocate
Dubai Al Qusais: Reliably commute or planning to relocate before starting work (Required)