About the job
Are you a creative thinker passionate about crafting engaging content and video storytelling? We’re seeking a talented B2B Content Strategist to join our team and take charge of creating compelling videos and written content across various platforms. If you’re a skilled video editor with a knack for writing, this role offers an exciting opportunity to shape our content strategy and captivate our target audience.
As a B2B Content Strategist, you’ll be responsible for curating and producing captivating content that aligns with our brand’s voice and values. Your primary focus will be on video creation, editing, and written content generation. You’ll collaborate closely with our marketing team to develop and implement content strategies that resonate with our B2B audience, drive engagement, and elevate our brand presence across platforms.
Video Creation and Editing: Utilize your expertise in video editing to create visually compelling and informative videos that communicate our brand’s message effectively. You’ll be responsible for the entire video creation process, from conceptualization to editing and final production.
Content Creation: Develop written content that complements our video content strategy. Craft engaging and relevant articles, posts, and captions that resonate with our target audience and drive engagement.
Platform Management: Take ownership of creating, curating, and posting content across various social media platforms, including Instagram, Reels, TikTok, and LinkedIn. Adapt your content to fit the unique requirements of each forum while maintaining consistency in brand messaging.
Content Strategy: Collaborate with the marketing team to develop and execute a comprehensive content strategy. Identify trends, opportunities, and areas for improvement to optimize content performance.
Engagement and Analytics: Monitor and analyze content performance metrics to measure engagement, reach, and overall impact. Use insights to refine and improve content strategies for maximum effectiveness.
Skills and Qualifications:
Minimum of 2 years of experience in content creation, video editing, and writing.
Proficiency in video editing using various video editing software.
Strong writing skills and a passion for crafting compelling written content.
Creative thinking and the ability to develop innovative content ideas.
Familiarity with social media platforms (Instagram, Reels, TikTok, LinkedIn) and trends.
Excellent organizational skills to manage multiple projects and deadlines.
A self-starter who can work independently and as part of a team.